This time next month, I would have been with PayPerPost for slightly more than a year. This time next month though, PayPerPost will most probably have undergone a name, image and system change. After a year of PayPerPost (or PPP), it is certainly not a change that I am looking forward to. PayPerPost has been kind to me even after segmentation where I managed to snag a 1K Tuesday and a Worldwide Wednesday opp two months consecutively, how can I complain?
With changes, once again my income from PayPerPost will be threatened. IT was threatened when Posties were witch-hunting me and when geo-targeting was introduced and they were not happy moments of my PayPerPost life. And with this new change, I would have to re-adapt and revolve.
I just came from the PayPerPost blog a couple of hours ago. Ted, the CEO, has asked us to vote for our favorite domain name to be launched for Argus, the new “PayPerPost”. Sad to say, all four of them do not have the “umph”. They are not easy to remember, they are not easy to spell and they are certainly not easy to pronounce. In short, nobody wants tongue-twisters as domain names. I remember writing a post on branding and marketing on another blog and I mentioned that Schweppes the fizzy drink is not something that people like to order because they have trouble pronouncing it and even people who speak English may not be able to spell it.
With the name change, through, no matter what it is, I hope that it will have an “effect” on people. Sometime back, a local blogger, Ah Pek, paid tribute to Malaysian ladies who are top PayPerPost earners. To know what extent PPP has the effect on us in general, you have to read Ah Pek’s Mogulatis.