After so many years that AdSense has been in the market, Google finally seems it fit to reveal publisher revenue share in a long blog post on the official Google AdSense blog.
I guess it is because of the rife speculation that Google can give us whatever they like or perhaps it is because of the many complaints that seem to grow by the day that publisher revenues have continued to drop from one month to another. Many of my friends tell me so, and I am experiencing it myself.
For the sake of transparency, Google has revealed that that are sharing 68% of the revenue with publishers of AdSense for content and 51% for AdSense for search.
Don’t ask if these are fair rates or if they are industry standards. Heck, Google made the industry and like I mentioned earlier, they can give us whatever they like and if we want to earn from the program at all, we will have to take it. Some people just feel blessed that AdSense is here at all.
Let’s just hope that nobody will be banned from the programme just when they are reaching the threshold to cashout!
Source: http://adsense.blogspot.com/2010/05/adsense-revenue-share.html
